Is Outsourcing SEO Offshore a Good Business Decision?

Outsourcing SEO offshore has become increasingly popular as a practical selection for retrenching businesses. SEO companies in India and the Philippines, among developing countries, are the favourite choice from where SEO is outsourced. That is not surprising considering the truth that both countries have abundant way to obtain skilled laborers in the field of information technology.

Naturally, projects agreed to western SEO companies have significantly declined crippling their operations. Western SEO companies walk out business while the alternative happens in the east. Unfortunately, some western SEO companies responded by maligning the quality of SEO services supplied by offshore companies. To some degree, their sentiments are understandable but when you pay an in depth attention to their logic, you’ll realize so just how self-serving it is.

Offshore SEO Service Equals Poor in Quality

Here is the first attack you’ll commonly hear from western SEO companies. Somehow that is true, in exactly the same manner that it’s also true in the west. What I’m trying to say is, not absolutely all offshore SEO companies deliver crappy services and not absolutely all SEO companies in the west are reputable.

On the contrary, ทำ seo offshore SEO companies are in fact better than their western counterparts. In the west, SEO is certainly caused by done as a part-time, home-based job. In India and the Philippines, SEOs work full-time in a company where SEO is their core business. They’re not just housewives with minimal SEO training but they’re highly skilled professionals with in-depth understanding of SEO that has been acquired from intensive trainings.

In the Philippines, SEO professionals need to stay on top of their games. They’re going through lots of trainings, seminars and workshops with an edge over their peers, which explains why a lot of them have other skills like web design, graphic design, programming etc. This is vital if they wish to keep their job. Why? Because competition is fierce. There are always a lot of skilled SEOs but there is a few position to fill. Basically, once you assist SEO businesses in India and the Philippines, you work with the bests.

Language Barrier

One of many biggest challenges that SEO companies in the Philippines and India face is language. Because so many of their clients are coming from the US, UK, Canada and Australia, they should use English in their SEO campaign. Since English is not their first language, you would expect problems with their grammar. Fortunately, that is not the case for many offshore companies. A considerable quantity of SEO organizations in India and the Philippines employ professional writers for his or her content needs. Some western companies resort to providing their own content to SEO companies to make sure correctness in grammar.

And to assume these companies in the Philippines and India don’t know your objectives and don’t understand your priorities, mainly because English is not their first language, is too much of an assumption. That you do not need to be an English speaker to recognize that businesses operate for exactly the same reason – to make profit. Proper realignment of your SEO strategies to attain your client’s goals and objectives don’t depend in your comprehension of the English language.

Exploitation

The main selling proposition of SEO outsourcing companies offshore is cost-cutting. That is made possible because offshore companies in general operate at a much cheaper cost. Employees are paid a meager salary, almost a third of what an American SEO is paid. Or can it be really meager?

To compare two professionals from two countries based on the salary without considering their country’s standard of living is not fair. Similarly, saying that SEOs in India are exploited because they receive just a fraction of the salary paid to an American SEO, is moronic. The cost of living in India is a lot cheaper compared to the US, this means even if their salary is smaller, their purchasing power compensates for the difference.

Conclusion

Clearly, there are certainly a lot of misconceptions about offshore SEO companies. Problems have now been identified which are mutually exclusive to western SEO companies. Results from your own SEO campaign is not correlated to whether you outsourced your SEO offshore or not. It’s more of the way you chose your SEO company. Hence, we conclude that outsourcing your SEO offshore is not really a bad decision, actually, it can offer a lot of benefits to your company.

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